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THE STORY OF SCHWEPPES -
PART 3 1834
- 1897
On the 1st June 1834 Schweppes passed to a
new owners. The two new partners were John Kemp Welch a wine merchant from Bath
and 24 years old and William Evill, another resident of Bath, aged 44 years.
Together they purchased the company from R A Sparkes. In 1834 the firm held
leasehold premises in Berners Street, Riding House Lane, Bridge Street Bristol
and Friar Gate Derby. One of the first innovations of the new team was Schweppes
Aerated Lemonade, first introduced in 1835. This was a quite radical change for
the previous 50 years, Schweppes had concentrated on producing only soda water
and artificial mineral waters like seltzer water. There is evidence from some
invoices of 1821 that Schweppes had provided occasional supplies of ginger beer.
However, it was not until 1898 that this drink would be supplied on a permanent
basis. In 1836 the company was honoured to receive a warrant of appointment as
manufacturers of soda water to Their Royal highnesses, the Duchess of Kent and
the Princess Victoria. In August 1837 a new warrant of appointment was granted
by Queen Victoria as purveyors of soda water. The next innovation was the
importation of "German Seltzer Water" in both quarts and pints which
were bottled at the springs. This would seem to be a response to the great
popularity of this drink, and also to some competition from the "German
Spa" opened in Brighton by R. F . A Struve MD in 1825. In 1838 came another
step forward and a new factory - at 148 London Road, Liverpool. Records indicate
this was a good move as the sales from the Liverpool factory soon passed those
of both Bristol and Derby. A slightly surpising innovation was the retailing of
wines, no doubt due to the influence and interest of Kemp-Welch.
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Green "dumpy seltzers" used by Schweppes to bottle copies of a famous spring water. On the left a typical 1880's blob top. To the right a later post 1900 crown cork variety. Both feature the famous FOUNTAIN trade mark used by Schweppes AFTER the Great Exhibition of 1851 (actually used much later than 1851!!) |
In 1851 came an event which was to prove to have
enormous significance for Schweppes. Sales had been increasing year by year but
in 1851 they had an opportunity to place their goods before a worldwide
audience. The Great Exhibition, housed in an enormous building in Hyde Park,
advertised for tenders to supply refreshments and Schweppes took the contract by
paying £5,500. They very quickly sub-contracted the catering to two other
companies. The commissioners of the Exhibition would not allow the sale of
wines, spirits, beers or intoxicating liquors but tea, coffee, chocolate, cocoa,
lemonades, ices, ginger beer, seltzer and soda water would be permitted.
Schweppes contribution to the Great Exhibition was their soda and other mineral
waters, aerated lemonade and German seltzer water. They also took this
opportunity to introduce their new MALVERN soda water, made at a newly located
factory in Malvern ,close to the springs. During the six months of the Great
Exhibition , Schweppes recorded record sales of well over one million bottles.
The Exhibition also had the effect of boosting their sales in general. In 1851
sales were 175,000 dozen. In 1852 it rose to 192,000 dozen. In 1865 Schweppes took production of their waters north
of the border for the first time. The original factory was in Marlow Street,
Kinning Park, on the outskirts of Glasgow .By 1877 a manufacturing branch was
opened in faraway Sydney Australia. In 1884 a factory was set up in Brooklyn New
York and in 1885 another factory was commissioned in Australia - in Melbourne.
During the 1870s came more innovations in the drinks line. Both tonic water and
ginger ale were added. Ginger ale could be supplied either dry or sweet. The
introduction of the "tonic" water or "flavoured" quinine
drink is said to date from the days of the British Raj in India. The British
took quinine as an antidote for fevers and flavoured the bitter taste with lemon
or limes with gin. On returning home they continued to enjoy the drink, so
market was there to be catered for. Schweppes appears to have made its first
"Cola" drink in around 1885 with a reference of the "Glasgow
House" having sent the Booker Brothers of Demarara a sample of Kola. The
drink did not appear in the main price lists until 1916. Schweppes Limited 1886 - 1897

A typical 1880's pint ovate bottle used by Schweppes . Note the blob top or
lip and the very sharp egg point end. Many UK collectors incorrectly refer to
these as "hamiltons" !!!
At the age of seventy four years , John Kemp Welch died
on 24th January 1885. His partner, William Evill had died eight years
previously.. The company was now in the hands of the descendants of the two
partners. In 1886 they agreed to transfer their interests into a limited
liability company . Authorised capital was fixed at £350,00 in shares of £10
each, giving the business a net book value of £112,000 . In 1892 came a further
re-structuring and the new J Schweppe & Co. Ltd. was incorporated on 2nd January 1893. During the 1880’s Schweppes adopted the use of syphons to bottle
their soda, potass, seltzer and lithia waters. In the last decade of the
century, Schweppes opened two new factories. One was at Colwall in the Malvern
Hills, and the other was at Hendon in Middlesex, six miles north of London. The
balance sheet for 1892 recorded the writing off of a loss on plant, machinery
and stocks including a stock of Aesculap ( a spring water imported from
Budapest) in New York. This resulted in the decision to stop production in
America. In 1893, the old factory at Berners Street had seen production for more
than sixty years and had witnessed sales which had multiplied twenty-fold .In
April 1893 the board members resolved to move to another site in or around
London. A suitable site at Hendon was found. Many of the workers at the new
factory came from the old one at Berners Street. The early days at Hendon still
saw old fashioned bottling techniques - hand bottling, with the corks being
malleted in and secured by boy wirers .In a few short years, rotary fillers with
crown cork machinery was introduced. As the old century was drawing to a close,
Schweppes were gearing up for the new challenges ahead.
A flat bottomed ovate or skittle mineral water used by Schweppes in great
numbers after 1900. It replaced the egg pointed side lying bottle which had
served the company well for nearly 100 years.
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